Winners serve as industry benchmarks for the most cutting-edge, innovative, and advanced practices in Web and application development, demonstrating unparalleled excellence across Criteria include: content, structure & navigation, visual design, interactivity, functionality, and overall experience.
The Jim Blackaby Ingenuity Award was introduced in New Orleans at the 2004 MUSE awards ceremony. Jim Blackaby, a board member of the Media and Technology Committee, passed away in the summer of 2003. Jim influenced many in the museum world with his innovative work in information services and Internet strategies. Conceived in his memory, this award recognizes a project that exemplifies the power of creative imagination in the use of media and technology—a project that has a powerful effect on its audience, and one that stands above the others in inventiveness and quality. The winner is selected from submissions to the MUSE awards of all categories and does not necessarily have to be a winner within the category to which it was submitted.
JIM BLACKABY INGENUITY AWARD: Streetmuseum
Museum of London and Brothers and Sisters
Judges said: The Streetmuseum mobile app project was a forerunner in showcasing how augmented reality and geo-location can be combined to export a museum’s collections to the street on a large scale, bringing history to life in the context of the real world.
Producers said: In May 2010 the Museum of London launched the critically-acclaimed Streetmuseum app as part of the opening of the new Galleries of Modern London. Developed with creative agency Brothers and Sisters, Streetmuseum uses augmented reality and groundbreaking geo-tagging technology to give iPhone users a unique perspective of old and new London. Hundreds of paintings and photographs from the Museum of London’s extensive collections showcase both everyday and momentous occasions in London’s history, from the Great Fire of 1666 to the swinging sixties.
